1. Scope and who we are
Store Fellow provides a web-based operating assistant for Etsy sellers. In this policy, “Store Fellow,” “we,” and “us” refer to the operator of the Store Fellow service available at storefellow.com. This policy applies to our website, authenticated application, emails, and related support interactions.
We use seller data to provide the product, protect it, improve its reliability, and communicate with you. We do not sell Etsy Member data or use it to build advertising profiles.
2. Information we collect
Account and profile information
We collect your name, email address, authentication information, timezone, communication settings, connected-shop selection, and plan information. Password credentials are handled by Supabase Auth; Store Fellow does not store a readable copy of your password.
Connected Etsy shop information
When you authorize Etsy access, we receive the data permitted by the scopes shown during authorization. For the current read-only service, this may include shop details, listings and variations, orders and order items, inventory, and public product reviews. We also store sync timestamps and encrypted OAuth credentials needed to maintain the connection. Etsy access and refresh tokens remain server-side and are encrypted before database storage.
Communications and product usage
We process messages you send through Ask Store Fellow, support and feedback submissions, email-delivery events, feature interactions, internal user and shop identifiers, page paths, error details, device and browser information, and security logs. PostHog session replay and broad interaction autocapture are currently disabled.
3. How and why we use information
- To authenticate you, connect your authorized shop, synchronize data, and operate requested features.
- To calculate revenue, sales, inventory runway, review counts, and other numerical metrics using code or database queries.
- To produce daily and monthly briefings, alerts, review intelligence, trend research, and advisory listing-risk findings.
- To deliver email you enable, answer support requests, prevent abuse, diagnose errors, and keep the service secure and reliable.
- To meet legal obligations and enforce our Terms where reasonably necessary.
Where applicable, our legal bases include performing our contract with you, your consent, our legitimate interests in operating and securing the service, and compliance with legal obligations.
4. AI-assisted processing
Store Fellow uses OpenAI services for features such as chat answers, grouping differently worded public reviews into common themes, explaining potential customer issues, summarizing evidence-backed briefings, generating trend ideas, and comparing listing content with a stored policy source.
We limit the context sent to what is needed for the requested analysis. AI-generated output may be incomplete or wrong and is never treated as an Etsy enforcement decision. Numerical metrics are calculated by code or SQL, not invented by an AI model. According to OpenAI’s published business-data commitments, API inputs and outputs are not used to train its models by default.
Store Fellow presents evidence, confidence, and a recommended seller review. It does not guarantee that a listing or shop complies with Etsy policy or is safe from enforcement.
6. Retention and security
We retain information while your account is active and as reasonably needed to deliver the service, maintain records, resolve disputes, prevent abuse, and meet legal obligations. We aim to refresh connected Etsy data within the freshness periods required by Etsy and avoid retaining API content longer than reasonably necessary for Store Fellow features. Deletion from backups may take additional limited time.
Safeguards include encrypted transport, encrypted server-side Etsy credentials, row-level database security, access controls, environment secret management, and monitoring configured to remove common sensitive values. No internet service can promise absolute security.
7. Your choices and privacy rights
Depending on where you live, you may have rights to access, correct, delete, restrict, object to, or receive a portable copy of your personal information, and to withdraw consent where consent is the legal basis. You can manage briefing and alert preferences in Settings and disconnect Etsy access from your account or Etsy.
Automated self-service export and deletion are still being completed. Until they are available, email support@storefellow.com from your account address. We may verify your identity before completing a request. You may also complain to your local data-protection authority.
8. Other important information
Age limits
Store Fellow is intended for adults operating seller accounts and is not directed to children. Do not use the service if you cannot legally agree to these terms in your location.
Changes to this policy
We may update this policy as the service, providers, or law changes. We will change the effective date and provide additional notice when a change materially affects your rights.
Contact us
Privacy and data requests: support@storefellow.com. Product feedback: hello@storefellow.com.